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OTHM Level 7

Diploma in Strategic Marketing 

Qualification number: 603/5946/8

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Course overview

The objective of the OTHM Level 7 Diploma in Strategic Marketing qualification is to provide learners with the skills and understanding in marketing & branding that align with good strategic decision-making to maintain organisations’ competitive advantage. Learners acquire knowledge through an integrated approach of theory in marketing, branding consumer behaviour and digital communication management and practice using real-time activities. Successful completion of this qualification will develop learners’ strategic marketing management, consumer behaviour and branding skills and their ability to focus on the requirements of implementing an organisation’s strategy. The OTHM Level 7 Diploma in Strategic Marketing qualification enables learners to progress into or within employment and/or to work toward a relevant Master’s programme with advanced standing.

Mandatory Units

  • Contemporary Issues and Principles of Marketing (20 credits)

  • Consumer Behaviour and Market Communications (20 credits)

  • Digital and Social Media Marketing (20 credits)

  • Contemporary Challenges and Strategic Marketing (20 credits)

  • Strategic Brand Management (20 credits)

  • Marketing Research Project (20 credits)

Intakes

 

 

Duration

 

 

Awarding Institution

 

 

Delivery

 

 

Location

 

 

Fees   

Enrol anytime

 

24-30 weeks

 

OTHM

 

 

Online / Distance Learning / Part Time

 

Manchester, UK

 

£1500+VAT for online learning

£3250 for Classroom-based learning

and / or under student visa route.

The intakes generally are in the 1st and 3rd week of every month, but you can join anytime

  • Relevant NQF/QCF/RQF Level 6 diploma or an equivalent overseas qualification

  • Bachelor’s degree or equivalent professional qualification from a recognised institution.

  • IELTS 5.5 or equivalent qualification is preferred but not essential.

  • Mature learners (over 21) with management experience

  • English requirements: If a learner is not from a majority English-speaking country must provide evidence of English language competency

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TESTIMONY

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Sneha Ashar

Courses 4 U is one of the astonishing institution providing learners with the best available higher study options available to date. It offers regulatory vigorous qualifications that effectively help candidates to achieve the standards that entail entering the workforce. The level of dedication from the tutors and the principal Ramanjeet Singh himself is fascinating. Course materials provided during studies are updated. Additionally, extra resources are made available for the students to broaden their knowledge in the technical areas and literature. Moreover, feedback from the tutor does help in the corrections of the mistakes and hence motivate better learning. 

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